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Cookie Policy

Last updated: July 31, 2026

Early Draft Notice: This is an early, template-based version of the Xplora Horizons Cookies Policy. It is currently under internal review and is not the final version of our policy. We are working to develop a clearer, more complete and platform-specific Cookies Policy. This version may be updated as our Website, tracking systems, consent controls and legal requirements develop.

About This Policy

This Cookies Policy explains how Xplora Horizons uses Cookies and similar technologies when You access or use Our Website. It describes the types of technologies We may use, the information they may collect, why We use that information and the choices available to You.

The Website is currently provided as a free information and decision-support platform. We do not charge visitors for accessing the general information, resources and content available on this Website.

Xplora Horizons is a company that may provide commercial services, develop products, enter into partnerships or carry out other business activities. However, those services are not currently sold directly through this Website unless We clearly state otherwise on a relevant page.

We may collect information through Cookies, analytics tools, online forms, Google technologies, pixels, tags and Our own website measurement or tracking systems. Information collected through these technologies may be connected with information that You voluntarily provide through forms or other Website features.

Cookies do not normally contain information that directly identifies a person by name. However, Cookie data, device information, form submissions and other information may sometimes be combined or associated with one another. More information about how We collect, use, retain and protect personal information will be provided in Our Privacy Notice.

We do not intentionally store sensitive information such as account passwords, complete payment-card information or confidential identity documents inside the Cookies used by the Website.

Interpretation and Definitions

Interpretation

Words whose initial letters are capitalized have the meanings defined below. These definitions apply whether the words appear in singular or plural form.

Definitions

For the purposes of this Cookies Policy:

  • Company, We, Us or Our refers to Xplora Horizons (SMC-Private) Limited, with its registered office at Office 207, 3rd Floor, Gulberg Business Center, Civic Center, Executive Block, Gulberg Greens, Islamabad, Pakistan.
  • Cookies means small text files placed on Your computer, mobile device, tablet or other device when You visit a website. Cookies may store or retrieve information about Your browser, device, preferences or Website activity.
  • Similar Technologies means pixels, tags, scripts, local storage, software development tools, analytics identifiers and other technologies that perform functions similar to Cookies.
  • Website refers to the Xplora Horizons platform accessible at https://www.xplorahorizons.pk/.
  • Business Partners means organizations with which We work for legitimate operational, technical, research, distribution, sponsorship, commercial or platform-related purposes.
  • Affiliate Partners means third parties with which We may have a referral, promotional, content, service, distribution or other approved commercial relationship.
  • Stakeholders means authorized persons or organizations that have a legitimate relationship with the Company, including approved team members, service providers, professional advisers, contractors, sponsors, collaborators or other parties involved in Our operations.
  • You means the individual accessing or using the Website, or the organization or legal entity on whose behalf that individual is accessing or using the Website.

How We Use Cookies and Similar Technologies

We may use both first-party and third-party Cookies and Similar Technologies. First-party Cookies are placed or controlled by Us. Third-party Cookies are placed or controlled by external technology providers whose services are used on the Website.

Depending on the Website feature, Cookies and Similar Technologies may be used to:

  • Operate, secure and maintain the Website;
  • Understand how visitors find, access and use the Website;
  • Measure page views, visits, traffic sources, engagement and Website performance;
  • Identify technical errors, suspicious activity or misuse;
  • Remember preferences and improve the visitor experience;
  • Understand which content, destinations, universities, programs or resources receive attention;
  • Evaluate the performance of campaigns, partnerships and referral sources;
  • Improve Our content, platform features, navigation and internal decision-making;
  • Process and manage information submitted through Website forms;
  • Support reporting provided to authorized stakeholders, business partners and affiliate partners; and
  • Meet legal, regulatory, security and record-keeping requirements.

Types of Cookies and Technologies We May Use

1. Necessary and Essential Cookies

Type: Session or persistent Cookies

Administered by: Us or Our authorized service providers

Purpose: These Cookies support essential Website functions, security, network management, fraud prevention, form protection, session management and technical operation. Certain parts of the Website may not function correctly without them.

2. Functionality Cookies

Type: Persistent Cookies

Administered by: Us or Our authorized service providers

Purpose: These Cookies may remember choices or preferences, such as language, display settings, form progress or other Website preferences. They help Us provide a more consistent and convenient experience.

3. Analytics and Performance Cookies

Type: Session or persistent Cookies

Administered by: Us and third-party analytics providers

Purpose: These Cookies help Us understand how visitors interact with the Website. They may collect information about pages visited, time spent on pages, navigation paths, approximate location, device type, browser type, referring websites, traffic sources, interactions and technical performance.

We currently use or may use Google Analytics and related Google measurement technologies to understand Website usage and performance. Google may process information in accordance with its own terms and privacy practices.

4. Pixels, Tags and Measurement Technologies

We may use Google tags, Google pixels or other measurement technologies to evaluate Website activity, campaign performance, traffic sources and user interactions.

These technologies may collect or receive information such as:

  • Browser and device information;
  • IP address or approximate location;
  • Visited pages and Website interactions;
  • Referral or campaign information;
  • Dates and times of visits;
  • Form or button interactions; and
  • Technical identifiers used for measurement, security or reporting.

The specific technologies used on the Website may change as We improve Our platform and tracking arrangements.

5. Our Own Tracking and Measurement Systems

We may use Our own internal tracking, logging or measurement systems to understand Website activity, protect the platform, improve content, evaluate performance and support operational reporting.

Our internal systems may record information such as page requests, technical errors, device and browser information, referral sources, timestamps, interactions, form activity and security-related events.

6. Form and Submission Technologies

When You submit information through a contact form, support form, partnership form, feedback form, registration form or another Website form, We may collect the information You voluntarily provide together with certain technical information.

This information may include:

  • Your name;
  • Email address or contact details;
  • Organization or role;
  • The content of Your request or message;
  • Form submission date and time;
  • IP address, browser or device information;
  • Referral source; and
  • Security or anti-spam information.

Submitting a form does not automatically create a commercial, advisory, agency, consultancy or contractual relationship with Xplora Horizons.

How We Use Collected Information

Information collected through Cookies, analytics systems, forms and Similar Technologies may be used to:

  • Operate and improve the Website;
  • Respond to enquiries and form submissions;
  • Understand Website audiences and usage patterns;
  • Improve the quality, structure and relevance of Our information;
  • Measure platform performance and campaign effectiveness;
  • Detect security incidents, spam, fraud or misuse;
  • Manage business, affiliate, sponsorship or stakeholder relationships;
  • Prepare internal, aggregated or operational reports;
  • Support research, planning and business development;
  • Comply with applicable legal requirements; and
  • Establish, exercise or defend legal rights.

Information Sharing

We do not sell personal information.

We may share limited information with authorized stakeholders, service providers, affiliate partners and business partners where the sharing is reasonably necessary for a legitimate operational, technical, analytical, security, reporting, partnership or business purpose.

Depending on the circumstances, information may be shared with:

  • Website hosting, security, analytics and technology providers;
  • Google and other approved measurement or platform providers;
  • Authorized team members, contractors and service providers;
  • Business partners, affiliate partners, sponsors or collaborators;
  • Professional advisers, auditors or legal representatives;
  • Regulators, courts, law-enforcement bodies or government authorities where legally required; and
  • A successor organization in connection with a lawful restructuring, merger, financing, acquisition or transfer of business assets.

Where practical, We aim to share aggregated, limited or non-directly identifying information rather than complete personal information. We do not authorize partners to use information for unrelated purposes merely because they have a relationship with Us.

Our business partners, affiliate partners and technology providers may have their own privacy and Cookie practices. Their handling of information may be governed by their own policies and agreements.

Legal Basis and Consent

Where required by applicable law, We will request Your consent before placing Cookies or using technologies that are not strictly necessary.

Strictly necessary Cookies may be used without optional consent where they are required to operate, secure or provide the Website.

Depending on the circumstances and applicable law, We may process information based on:

  • Your consent;
  • Our legitimate interests in operating, securing and improving the Website;
  • The performance of a requested service or response;
  • Compliance with a legal obligation; or
  • The establishment, exercise or defence of legal rights.

Because this is an early policy version, Our Cookie consent controls and classifications may continue to be reviewed and improved.

Your Choices Regarding Cookies

You may manage or restrict Cookies through Your browser settings. You can also delete Cookies already stored on Your device.

Blocking all Cookies may affect Website functionality. Certain forms, preferences, security functions or interactive features may not operate correctly when Cookies are disabled.

Browser instructions are available from the following providers:

For other browsers or devices, consult the official support documentation provided by the browser or device developer.

Third-Party Websites and Services

The Website may contain links, embedded content, tools or services provided by third parties. Those third parties may use their own Cookies or tracking technologies.

We do not control every Cookie or technology used by an independent third-party website. You should review the privacy and Cookie policies of those providers before interacting with their services.

Data Retention

Cookie and analytics information may be retained for different periods depending on the type of Cookie, the technology provider, the purpose of processing, Our operational requirements and applicable legal obligations.

Session Cookies normally expire when You close Your browser. Persistent Cookies may remain for a defined period or until You delete them.

We intend to provide clearer retention information as Our final Cookies Policy and supporting data-governance arrangements are completed.

Children’s Information

The Website provides general information that may be accessed by students and other visitors. We do not intentionally use Cookies to sell personal information belonging to children.

Where age-specific consent or parental authorization is required under applicable law, We may introduce additional safeguards or restrictions.

Changes to This Cookies Policy

We may update this Cookies Policy as Our Website, technologies, business arrangements, legal requirements or internal practices change.

Because this is an early, template-based policy under review, significant changes may be made before the final policy is published. The “Last updated” date at the top of this page will indicate when the policy was most recently revised.

Contact Us

Questions, concerns or requests relating to this Cookies Policy may be sent to:

This draft is provided for transparency while Xplora Horizons develops its complete privacy, Cookie-consent and data-governance framework. It should not be treated as the final version of the Company’s Cookies Policy.